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PMG is a comprehensive marketing automation platform that helps you create and manage effective marketing campaigns.

 

Marketing Automation Features

Features

 

PMG Automation is a cloud-based B2B marketing automation platform that identifies and qualifies leads based on online behavior. Aimed at marketers we deliver an unprecedented level of lead intelligence. Our solution empowers you to follow your natural flow, plan, structure and run marketing campaigns with little or no dependencies.

 

 

Website Management

 

Your website is the most important tool to capture leads at the top of the funnel. Power it up; make it conversion ready. Optimize your website through an array of tools:

 

 
 
       SEO

       Run audits, build keywords, track search ranking, build links and optimize pages. Learn More

 

 

 
       LeadHooks

       Promote content assets and webinars across your website with a dynamic toolbar. Marketers can 
       now make changes website changes with little help from IT. Learn More

 

 

 
       Chat
       Add a live chat feature to your website. Capture your prospect's details and chat with them live.

 

 

 
       Blog

       Host and manage your WordPress blog with us and control it from within PMG Automation. Get free   
       templates and plugins for SEO & social media integration.

 

 

 
       Analytics

       Dissect your traffic. Know your bounce rate, referral sites and repeat visitors.

 

 

Marketing Activities

 

How many platforms and systems do you toggle between to run your multi-channel marketing campaigns? We make life easier for marketers. Just use PMG Automation as a one-stop shop solution to plan, structure, run and monitor all your marketing campaigns. Here are our wide range of tools:

 

 

 
       Email

       Run personalized email campaigns to segmented lists. Get dynamic auto reports within 24 hours. You 
       also have a re-run option to repeatedly send mails to a list. Learn More

 

 

 
       Workflow

       Send automatic, periodic, trigger-based emails. Triggers can be implicit as well as explicit. Learn More

 

 

 
       Landing Page

       Create new landing pages yourself with our templates. It's quick and easy and you don't need to
       depend on your design folks. Monitor stats on clicks and form fills. Learn More

 

 

 
       Forms

       We have a whole new module called Forms. Build forms yourself. Reuse them if you like. You can even   
       reorder and realign the fields anyway you like.

 

 

 
       URL Builder/ Shortener

       Shorten your URLs to custom URLs. Use them in your campaigns. Get reports on them. Short URLs can   
       be easily shared and tracked.

 

 

 
       Social

       Compose and schedule posts for multiple social media channels such as LinkedIn, Twitter and
       Facebook from within PMG Automation. Get analytics on clicks and referral traffic. Learn More

 

 

 
       Campaign

       Create, edit and monitor numerous online marketing campaigns. Track how many leads you acquired
       from each of them.

 

 

Lead Management

 

You get leads from diverse sources such as your website, form fills, email campaigns, webinars and cold calling. Know your leads, track their actions. Sort, score and manage your complete list of leads in one single place. Get alerts and daily emails on hot new leads. Capture complete lead intelligence and lead history with visibility for sales and marketing. Use our tools such as:

 

 

 
       Leads

       Track leads with details on company name, contact details, pages visited and time spent. Learn More

 

 

 
       Custom Filters

       Use custom filters to sort your leads based on your chosen criteria. Set up alerts.

 

 

 
       Lead Scoring

       Use lead scoring to prioritize your leads and pass the hottest leads onto sales. Learn More

 

 

 
       Daily Leads Report

       Get a daily report on leads in your inbox that sales can immediately call up.

 

 

 
       CRM Integration

       Our platform easily integrates with Salesforce, Microsoft Dynamics, Netsuite, SugarCRM and Zoho.

 

 

 
       Android App

       Track your leads while on the go. We have a new app for your Android phone. Get the latest 20 visits for
       any custom filter saved on your LeadFormix account on your phone or just create a new custom filter
       and view the results on your phone.

 

 

Reports

 

Marketing is of little use if you can't measure and showcase the worth of your efforts. In B2B marketing particularly, you need to measure everything from website traffic to campaigns, leads acquired and much more. Get comprehensive reports on everything marketing. Slice and dice your data to suit your organization's specific needs.

 

 

 
       Campaign Reports

       Track the leads you acquire from each campaign and child campaign over time. Know the companies
       they are from.

 

 

 
       Email Reports

       Track how many of your emails are opened, forwarded and lead to single and multi-page visits. Monitor
       the open and click through rate.

 

 

 
       Workflow Reports

       Keep track of each of your drip campaigns, your nurtured leads and their responses at each leg of the 
       workflow.

 

 

 
       Web Traffic Reports

       Know your visitor statistics in detail. Analyze your traffic and leads, their sources, the growth trend and
       conversion ratios.
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